sailing around Mallorca captured on film by our guests
Seeing the adventure through a different lens. Analogue photography, days outside and moments worth keeping in Mallorca with @35mmco.
During our Mallorca retreat, every participant received a 35mmco film camera. With daily analogue photography workshops hosted by @abbihartt, guests learned to notice the small details and capture the experience from their own perspective.
We documented the cameras in use throughout the adventure, creating organic and editorial content that brought the product into a real setting and was later used across 35mmco’s social channels.
campaign results
01
collaborative post
see the postOrganic storytelling and editorial photography showing participants using their cameras and documenting the experience. Content created for 35mmco’s social channels.
02
@abbihartt's media coverage
read the article@abbihartt wrote about the exprience of sailing in Mallorca and capturing it on film.