best part of the trek, taking your boots off!
After a long day trekking the Tour du Mont Blanc, arriving at the rifugios and slipping into our Crocs was definitely a highlight. The little things that make a big adventure, with @crocs.
After a full day trekking the Tour du Mont Blanc, few things felt better than arriving at the rifugio, taking off our hiking boots and putting our Crocs on. It quickly became one of the highlights of every day.
Each participant received a pair of Crocs to wear around the mountain refuges, bringing a little comfort to tired feet after hours of trekking. Before setting off, we also hosted a personalisation session where everyone could make their pair their own.
We captured these small but memorable moments through organic storytelling and editorial photography, showing how Crocs became part of our everyday rituals in the mountains.
campaign results
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editorial content feature with creators @pipinalive and @miregarde
see the postOrganic content and editorial photography capturing the personalisation session and those much-needed moments of comfort at the rifugios, created for our social channels.